Welcome to the creative age : bananas, business and the death of marketing
Earls, Mark2002
Books
This book provides a blueprint for a new way of thinking about business - what the big ideas are and how to implement them in the workplace, what to keep of the old stuff and what to throw away.
Main title:
Author:
Imprint:
Chichester : Wiley, c2002.
Collation:
xii, 276 p. : ill., facsim. ; 24 cm.
Notes:
Includes bibliographical references and index.
ISBN:
9780470844991 (hbk)
Dewey class:
658.8
Language:
English
BRN:
46706