Contemporary strategy analysis
Grant, Robert M., 1948-2010
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Grounded in the latest research and illustrated with lively current case examples, this text introduces MBA and advanced-level undergraduates to the fundamental concepts and principles of strategy.
Main title:
Contemporary strategy analysis / Robert M. Grant.
Author:
Edition:
7th ed.
Imprint:
Chichester : John Wiley, c2010.
Collation:
xv, 499 p. ; 25 cm.
Notes:
Previous ed.: Oxford: Blackwell, 2008.Includes bibliographical references and index.
ISBN:
9780470747100 (pbk)
Dewey class:
658.4012658.4012
Language:
English
BRN:
872528